This comprehensive webinar is geared for technical founders and provides the practical guidance needed to build out your required sales, marketing, and go-to-market strategies.
It’s a crash course tailored specifically for technical founders looking to develop a solid foundation in sales and marketing. Led by experienced startup growth marketing and sales experts Jeff Marmins and Steph Strong, Cofounders of Growth Sandbox, you'll gain invaluable insights and actionable tactics.
Throughout the one hour session, you'll learn how to define your target audience through market research and buyer persona development, craft a compelling value proposition that resonates, and build effective marketing and sales strategies spanning channels, content, prospecting, and closing deals.
The webinar will also cover the importance of measuring success through key performance indicators (KPIs) and data analysis to continuously optimize your approach. Additionally, you'll receive guidance on building a high-performing sales and marketing team aligned with a growth-driven culture.
Don't miss this opportunity to bridge the gap between your technical expertise and the sales and marketing prowess needed to take your startup to new heights. Register now for the "Sales & Marketing Crash Course for Technical Founders" webinar on April 30th at 5:30 PM PT and unlock the keys to accelerated growth.
About Jeff Marmins
Jeff Marmins is a digital strategist and growth expert with over 20 years of experience driving revenue, customer engagement, and sales enablement in the SaaS, energy, telecommunications, and technology sectors. As Cofounder and Senior Partner at Growth Sandbox, Jeff leverages his expertise in customer acquisition, retention strategies, and lifecycle management to guide companies into new markets and cultivate long-term customer loyalty.
Jeff's multidisciplinary proficiency spans growth marketing, sales operations, brand strategy, process engineering, and technology implementation. He has optimized digital transformation initiatives, developed go-to-market strategies increasing revenue up to 23% year-over-year, and reduced customer churn by 10% through retention programs. Jeff's data-driven approaches identify trends and revenue opportunities, allowing expansion into new markets and market share growth. His commitment to innovation has earned a reputation for mapping emerging technologies to evolving business needs.
About Stephanie Strong
Steph Strong is a seasoned growth marketing leader with extensive experience driving revenue and accelerating digital transformation for SaaS startups. Currently the Cofounder and Managing Partner at Growth Sandbox, Stephanie has spearheaded innovative strategies that optimized growth marketing and customer lifecycle initiatives, identified substantial revenue opportunities, and boosted organizational awareness using her key foundational framework for high performance delivery.
With a diverse background spanning growth marketing roles at Series B and C funded startups, Stephanie brings a unique perspective on executing effective go-to-market strategies from the ground up. Her expertise ranges from SEO and paid acquisition to social media, marketing automation, CRM implementation, and leveraging cutting-edge metrics to measure and drive success in complicated SaaS growth challenges. Stephanie’s entrepreneurial mindset, problem-solving abilities, and passion for owning the entire customer lifecycle make her an authority on the innovative growth hacking required for early-stage SaaS companies to rapidly scale.
Date: May 30, 2024
Time: 5:30 pm -6:30 pm
Cost: Free
Registration: StartupGrind.com